2010 Mobile Apps

Mobile apps have made a spectacular rise in 2010. Mobclix has a post of IDC's predicitions for Mobile Apps in 2011.

Here are the highlights:

1. In-App Purchasing, Enabling a New Economy
2. Apps aren't a One Trick Pony
3. It Pays to be Pushy
4. Apps Are Everywhere

According to this study 3 out of 5 people use an app before they will go to the web for search.

Also, amazing to me, the average smartphone user spends 2.8 hours a day using apps.

We all need to be thinking not if we need a mobile app, but what that app is going to do.